Contented Brothers is a creative content marketing agency based in Clerkenwell, specialising in content strategy and full-service production.
They needed a video script for their client Microsoft, for a short film to promote their corporate software through showcasing their work with the Fiat 500X, an innovative online customer brand experience to connect with the right audience at the right time for maximum impact.
What We Did
First off, kicking off with some in depth research in to the Microsoft software leveraged for the Fiat campaign, we got to know the product inside out. As the script was for a voiceover on top of a video, we listened to numerous other Microsoft promotional videos to get a flavour of the language and tone used, so we could ensure consistency in our script.
How We Helped
Only after we had gained a deep understanding of the Microsoft software and brand tone of voice, did we put finger to key to write an engaging and informative video script, which served the purpose of enticing new customers to find out more about how Microsoft could help their businesses. Microsoft have been impressed with the quality of the script and the tight deadlines we had to deliver against.
Raj is a fantastic copy and scriptwriter who’s worked across a broad range of film projects and productions for our agency. He’s our go-to man and has delivered cracking work for clients including Microsoft.
Christopher Smith – Executive Producer, Contented Brothers